Friday, June 20, 2008

Adwords and Google Slap

Hi everyone

I am going to make a case study here about how to get cheaper clicks through adwords.
As we all know this is very important to an affiliate marketer.
Google have new rule now that makes it difficult for affiliate marketers to send the traffic directly to merchant webpage. Actually you are not even allowed any more to send traffic directly to the merchant page.

So we have now a choice of not dealing anymore with Google or work around the problem.

So first is first.

What I write here is what I have found to work good for me, so please make your own concussions and testing before you decide to do this in large scale.

We know now that we need our own domain to send our traffic to.

So no.1 is to get our own domain or use a freely available blog solution through google them selves or through wordpress.com.

I would suggest to start with an blogger blog because Google considers blogger a high quality domain as they own blogger.

So we can start with a blogger blog and start to make our landing page on this page.

1. Make a relevant name for the blog to what your promoting.
2. Make a relevant landing page with your main keywords used in the landing page.
3. Consider to make different landing pages under the blog that uses the keywords that you are going to use, so for example if you have many keywords you should have different landing pages for this keywords.
This will make sure that your landing page for the specific keyword will be considered of high quality.
4. When your ready with your landing pages then make different ad groups with highly targeted keyword list under your adwords account so that different ad groups send traffic to different landing pages.


To be continued.

1 comment:

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